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Brand Development Kolora Hair Coloration

The mission was to develop a brand which enables the consumer to make professional hair coloration at home! Uniquely positioned as a mass-market brand but with a Premium-Professional appeal and look!


Bakic Design supported the Kolora Marketing Team throughout the whole brand building process: from positioning, Logo- and Packaging design, to the development of the brand communication material.


And it was a big success!


Brand Positioning

Logo- and Packaging Design

Brand Communication Material